The photographs provided by the PK Krakow University of Technology’s Promotion Department are intended for use in the university’s communications and promotional activities. To maintain the consistency of the university’s image and to respect the work of the photographers, a few basic rules regarding their use must be observed.
Who is allowed to use the photos?
Faculties and organisational units of the PK Krakow University of Technology may use photographs from photo shoots organised by the Promotion Department for purposes relating to the promotion and communication of the university, the faculty or the unit.
Individuals and organisations outside the PK Krakow University of Technology who wish to use the photographs made available must first obtain permission from the Promotion Department. Please contact us by email regarding this matter at: promocja@pk.edu.pl.
How should you use photos correctly?
When using photographs provided by the Promotion Department, please bear in mind the following guidelines:
- Please retain the original format of the photographs – they should be used in a way that respects the photographer’s artistic vision and work.
- Do not alter the appearance of the photos yourself – applying strong filters, changing the colour scheme or tampering with the original editing is not permitted.
- Take care when cropping – standard adjustments to fit the publication’s format are permitted. Cropping and other modifications beyond such adjustments require prior approval from the Promotion Department.
- Consult us about any changes – if you need an alternative version of a photograph or any other adaptation, please contact the Promotion Department.
Do you need a different version of the photo?
If the material requires further cropping, modification or preparation for a specific publication, please contact the Promotion Department. We will help you select a suitable photograph or prepare a version tailored to your communication needs.
Contact: promocja@pk.edu.pl
Adherence to these guidelines helps to maintain the high quality of the Krakow University of Technology’s visual materials, the consistency of its communications and respect for the work of the photographers.
